Why progressive audiences respond to UGC
Progressive audiences follow creators and accounts they trust on politics and news. A recommendation from those voices feels like advice, not an ad, as long as it fits what the audience cares about.
Who it's for
Brands whose values fit a pro-democracy audience: news and media, books, events, mission-driven companies and more. Not every request is a fit, and we decline sponsorships that clash with our values.
What you get
- Creator UGC: value-aligned creators make posts and videos about your product in their own voice, from the creators we work with and Pamphlet.
- Network placements: sponsored posts written for our Account Network of 60+ accounts.
- Reporting: a view count and link for every post.
How it runs
- Brief: the product, the audience, the must-says and the don'ts.
- Match: creators and accounts whose audience fits.
- Create and review: content in each creator's voice, reviewed before it posts.
- Publish and report: labeled as sponsored, with post by post results.
Disclosure: sponsored posts are labeled as required by each platform and the FTC.
Related: brand sponsorships, sponsoring political creators . Book a call.
Questions
Can brands get UGC from progressive creators?
Yes. Erfan Media connects mission-driven brands with value-aligned creators and its own 60+ account network for disclosed UGC and sponsored posts.
What brands are a fit?
Brands whose values fit a pro-democracy audience, such as news and media, books, events and mission-driven companies.
Is sponsored UGC disclosed?
Yes. Sponsored posts are labeled as required by each platform and the FTC.